Sunshine Ladies Tour inks partnership with Unimedia PinkStig

Press Release: 03 February 2017

The Sunshine Ladies Tour signed a promotor’s agreement with PinkStig on Friday to launch the 2017 PinkStig Series.

Sunshine Tour Executive-Director Selwyn Nathan (right) and Zahira Hansa CEO UniMedia / PinkStig
Selwyn Nathan Sunshine Tour Chief Executive  (right) and Zahira Hansa CEO UniMedia / PinkStig (left)

“PinkStig have undertaken to host a minimum of four events between April and December, thereby extending the players’ season beyond the Chase to the Investec Cup for the Ladies Final in March,” said Sunshine Tour chief executive Selwyn Nathan.

“We have partnered with committed sponsors and the stature of the Sunshine Ladies Tour continues to grow. The collaboration with PinkStig comes at an opportune time as we continue to reinforce the continued growth and expansion of the Sunshine Ladies Tour in our fourth season.” 

Zahira Hansa, CEO and co-founder of UniMedia stated: “We are proud to be associated with the Sunshine Ladies Tour and look forward to raising the stakes of ladies professional golf through our PinkStig series. We are grateful to all our partners and sponsors that have walked this journey with us.”

Women’s PGA of South Africa executive director Barbara Pestana welcomed the partnership between the Sunshine Ladies Tour and PinkStig.

“The Sunshine Ladies Tour has established itself as a strong platform for the development of the women’s professional game in South Africa over the last three years,” said Pestana. “Cross-sector partnerships are increasingly important to continue the growth that we have enjoyed and we support this initiative between the Sunshine Ladies Tour and PinkStig to further grow the game.”

Dhiren Mehta Co Founder UniMedia / PinkStig (right) and
Dhiren Mehta Co Founder UniMedia / PinkStig (left) and Selwyn Nathan Sunshine Tour Chief Executive (right)

Dhiren Mehta, co-founder of UniMedia, added: “Our collective common purpose is to grow this sport across the spectrum and to show our sponsors the value we can create. South Africa can really showcase our beautiful golf infrastructure and show this sport as a major unifier.”

Written and released by Lali Stander on behalf of the Sunshine Ladies Tour and WPGA.

Lali Stander 
Sunshine Ladies Tour Media Liaison

Momentum Golf Village
De Beers Avenue, Somerset West 7130
Postnet Suite 185 Private Bag X15, Somerset West 7129
Tel: +27 (0)21 850 6500; Fax: +27 (0)21 852 8271
Cell: +27 (0) 82 990 7150
media@sunshineladiestour.com

Rayana Edwards UniMedia Communications: contact: 0118883022 cell: 0825687757 / info@unimediapro.com unimediaweb.net / www.pinkstig.com

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